The word of God is something that has many messengers. Some would say too many by last count. One band, known as the followers of the Church of Jesus Christ of Latter-day Saints have a reputation around the world for beating the path of forced enlightenment toward the clouded and unwanting many.
The norm was that they would loiter in malls and high traffic areas waiting to pounce on the unsuspecting passerby. Unfortunately their code of dress—that of the black pants and white shirts—have kept many at bay, and even prompted them to cross the street in either a sign of indifference or fear of the word.
But there could be a new version of the old model that will be used to spread the word of the Church.
They are inconspicuous and dress much like every one else lost in this world. Their tack is that of the viral sort, the subliminal type. To achieve the goal of raising awareness of the tabernacle in the community they have enlisted nondescript agents posing as 'lost' asking about the location of such a place of worship.
If you try and correct their use of the 'Mormon Church' over to that of 'The Church of Jesus Christ of Latter Day Saints' then they would have already done their job.
Written on Thursday, 27 February 2003